About Insurance Associates of America

Insurance Associates of America, LLC was founded in Wisconsin in 1995 by Steven D. Anderson, an independent insurance agent who believed in the power of collaboration. What started as a simple idea—to help like-minded agents grow their agencies—has evolved into one of the most trusted networks in the industry. Built by independent agents for independent agents, IAA exists to make agency ownership easier, more profitable, and more rewarding.

We offer access to 40+ national and regional carriers, competitive commissions, and the freedom for our members to own their books of business 100% from day one—with no buyout clauses and no exit fees.

Today, IAA is home to hundreds of member agencies across 49 states, and we’re still growing! Our network was built on relationships, transparency, and a commitment to helping agents thrive in an ever-changing insurance landscape.

Whether you’re launching your agency or looking to grow an existing one, IAA gives you the tools, market access, and support to make it happen—without giving up your independence.